Cedar Rapids Mayor Ron Corbett will proclaim January 20, 2012 as “Cedar Rapids Blue Zones Blue Day” to encourage citizens to support the City’s application to become a healthier community through the Blue Zones Project. On that day, Mayor Corbett asks citizens to take three actions:
1. Pledge Support Online: Visit http://www.bluezonesproject.com/citizens/signup to register your support for the City’s application to become a Blue Zone Community. Be sure to include “Cedar Rapids” and one of the local zip codes between 52401 and 52411 when registering. There is no cost to pledge support for this initiat ive.
2. Wear Blue: Wear blue clothing on January 20 to the places that you work and play in Cedar Rapids. Be sure to encourage your friends, neighbors and coworkers to register their online pledge in support of the City’s application to the state Blue Zones Project.
3. Mayor’s Blue Zone Walk: Join Mayor Corbett for a special Blue Zone walking event at noon on January 20 near the center fountain at Lindale Mall. The Mayor will read the official “Cedar Rapids Blue Zones Blue Day” proclamation followed by a walk through the mall corridors to demonstrate one of the Blue Zone lifestyle habits: moving naturally.
What is a Blue Zone?
Blue Zones are places in the world where people live healthy, happy lives well into their nineties or even 100s. Dubbed “Blue Zones” by National Geographic researcher Dan Buettner, these longevity hotspots share nine lifestyle habits, known as the Power 9™, responsible for their remarkable results.
Why Should Cedar Rapids Become a Blue Zone?
Mayor Corbett wants to help the citizens of Cedar Rapids live happier, healthier, longer lives. Health studies show that Cedar Rapids needs help:
- According to the CDC’s Behavioral Risk Factor Surveillance System, 58.9 percent of Cedar Rapids residents are either overweight (33.5 percent) or obese (25.4 percent). In Linn County, 56.4 percent of residents are either overweight (31.8 percent) or obese (24.6 percent).
- Iowa ranks 19 for overall well-being in the 2010 Gallup-Healthways Well-Being Index. While Cedar Rapids ranked seventh for well-being among 188 cities, we ranked 107 for healthy behaviors like diet, physical activity, and tobacco use.
- Iowa ranks 17 in the 2011 America’s Health Rankings, which is two spots lower than 2010. According to the United Health Foundation, there are 675,000 obese adults in Iowa, 204,000 more individuals than 10 years ago.
What is the Blue Zones Project™?
The Blue Zones Project is a community-by-community movement to improve the well-being of Iowans. The project focuses on permanent environmental and policy changes that will make the healthy choice the easy choice in each community. Ten communities that demonstrate the greatest passion, interest and ability to bring their community together will receive direct support from the Blue Zones Project Team and national experts in transforming into a Blue Zone Community. This project supports Governor Terry Branstad’s Healthiest State Initiative which aims to make Iowa the healthiest state in the nation in five years. Learn more at www.BlueZonesProject.com.
Learn more about the City’s application to become a Blue Zone Community at www.GetActiveCR.com